Cowen and Company reveal dismal initial sales for skateboard legend’s latest multiplatform title; DJ Hero 2 sales at 59,000.
Last year’s Tony Hawk: Ride was critically panned but still managed to sell over 114,000 units in its first month on the market. Its sequel, which was promised to be “better,” added snowboarding to the series but performed substantially worse during its first few days on sale.
According to Cowen and Company, (via gamesindustry.biz), Tony Hawk: Shred was a “virtual no-show” at US retail during its debut week. Launching on October 26, the game sold only 3,000 units across all platforms, according to the firm.
Last year Tony Hawk himself took to Twitter to defend Ride and its poor reviews. This year, however, Mr. 900 has been mum on the subject on the social networking site.
Looking ahead, Chicago-based developer Robomodo–which suffered hefty layoffs last month–has said that it will not abandon the Tony Hawk skateboarding peripheral soon. The studio is entertaining the idea of building new titles using the board, including possibly a surfing installment.
Also included in the report were sales statistics for Activision’s well-reviewed turntable sequel, DJ Hero 2. According to the report, that title spun sales of 59,000 units across all platforms. Last year, the original DJ Hero sold 123,000 copies across all platforms in its first week on sale.
Another of Activision’s flagship series has suffered declining sales this year, as Guitar Hero: Warriors of Rock moved under 100,000 units in its first 30 days, compared to Guitar Hero 5’s 499,000 opening-month tally. It’s not all bad news for the publisher, as last week’s launch of Call of Duty: Black Ops topped the blockbuster debut of its predecessor, selling 5.6 million copies in its first 24 hours on sale in North America and the UK alone.
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