Market research firm looks at purchasing habits over last three months; Steam leads the charge.
An analysis of videogame purchasing habits by market research firm The NPD Group has found that 29 per cent of games bought in the last three months were done so digitally.
Of those surveyed, 47 per cent of digital buyers said they made their purchases using online gaming sites and services, such as BigFishGames and Steam. 42 per cent bought through app stores or mobile phone carriers, with thirty per cent using console services such as Xbox Live and PSN.