Sell half a game in shops, the rest as DLC.
F1 2010 creator Codemasters has a novel idea it could use to combat the threat of second hand videogame sales sell half a game in shops and the other half as downloadable content.
That, according to CEO Rod Cousens, would not only help tackle the earnings lost from used game sales but piracy, too.
“It’s not inconceivable to say that we send out a Formula One game that’s not complete – maybe it’s got six tracks,” he told Eurogamer sister site GamesIndustry.biz.
